We’ve done a lot for Knick-knack: naming, product and packing design, brand associated patterns, logotype and entire visual identity, set of illustrations, website.
Knick-knack’s logo is graphic-styled. Quiet and clear in its’ lines it feels absolutely harmonious with its’ soft pastel colors in different variations. Two prominent “K” at the beginning of both “knick” and “knack” with clear-cut remote elements look like portraying the silhouettes of the two fantasy brand heroes.
Special fantasy type created for being used in various corporate visuals contributes to the company's common friendly and cheerful image and makes hints about handmade character of the business with its' colour and candy-like shapes.